Six worked with Sprite to develop their youth focused brand plans and te...

Sprite does a lot of work with our big sister agency and last year, we worked with Sprite for six months to help them develop their marketing and communications strategy for the coming year. With our Six Collective, we have unrivalled access to young people which means that we can act as sounding boards and helps our clients develop solid youth strategy that deliver real results and youth loyalty for our brands. For Sprite we held brainstorms, developed creatives, researched their target market and worked with their other media and sports agencies to help develop not only the creative behind their plans, but also the logistical delivery. We loved the process and would love to do it again for you!
We also helped them test their ad creatives by running then by the 300,000 16 - 24 yr olds on our database